A recent trend in television is the merger of various genres. Perhaps it
would be more accurate to say a blurring of genres. Scripted series have given
way to so called reality shows; reality series seem to become more planned than
ever. It’s not enough to follow the lives of regular people; reality television
now has to feature celebrities. When you team up MTV and comedian Jamie Kennedy
within the venue of reality television one thing is certain; something very
strange is going to happen. Unlike the more traditional networks MTV is in a
position to be more experimental in their programming. Jamie Kennedy has been
pushing the limits of comedy for years now. When MTV gave Kennedy a chance at a
limited run series the resulting "Blowin’ Up" was strange but ultimately funny.
It may take a little while to get it but it worth the investment of time.
The premise of the show on the surface is rather simplistic. After the
moderate success of his film, "Malibu's Most Wanted", Jamie and his friend Stu
Stone decide they should become rap artists. Like another MTV reality series,
"Making the Band", "Blowin’ Up" purportedly chronicles Jamie and Stu as they
prepare their rap album. The odds are against them since with the exception of
‘Enimem, there haven’t been a whole lot of white male rappers to achieve
success. The major difference here is every aspect of the limited, seven episode
series is a parody. First of all it is heavily scripted. While there was
undoubtedly some improvisation going on everyone involved is on page. In this
respect they series itself seeks to make fun of the other so called reality
series that have sprung up in recent years.
In the first episode Jamie and Stu make the decision to explode into the rap
scene. Knowing that they require expert help they start looking for professions.
Actually, this sets the stage for the first of many rounds of celebrity guest
starts for the series. For management they turn to Joe Simpson, manager of his
singing daughters and reality TV alum, Jessica and Ashley. To help with their
‘street cred’ they contact Method Man, formerly from the highly successful Wu
Tang Clan. Last they need someone to help with the overall presentation. They
consider Flavor Flav but finally decide on comedian Bob Saget.
After working out a demo Jamie pushes to get a part on Law & Order: Special
Victims Unit so he can have an opportunity to slip a demo to the series’ star
the rap legend Ice-T. This plan is ruined when Stu sneaks on set infuriating
Ice-T. The next logical step is to go old school and create a club hit. Needless
to say that doesn’t work out quite right either. The next cultural icon to be
parodied is the every present tabloid coverage. Jamie gets a paparazzo to
photograph him with a hot young thing to help get his face in front of the
public eye. Jamie even tries to redo his image by approaching Paul Wall, grill
master to the stars. It is up to Mr. Wall to encase Jamie’s teeth with
glittering diamonds and help him look more ‘gangsta’. They actually show a music
video in the making. After Jamie’s parents stop by to help audition some ‘booty
girls’, something so wrong on so many levels, they boys employ Bob Saget to
shoot the video for their song "Rollin’ with Saget". Most know Saget as the
kindly, slightly geeky father on ‘Full House’. Actually, as a stand up comedian
he usually works with very blue, offensive material. This made him the perfect
foil for the song which goes completely against his squeaky clean television
image. Kennedy is just enough of a celebrity in his own right so he can manage
to get some real rappers and other notables to guest star in his series. The
tongue in cheek fact that this is a joke that everyone is in on helps to make
the series funny. The series ends with the boys making a record deal with Warner
Brothers for the first and most likely last rap album.
In order for you to find this series funny you have to initially let yourself
completely suspend belief and take the show on face value, accepting the
‘reality’ premise. I found that with my second viewing I was able to let myself
get into the other level here; this series makes fun of many of the aspects of
popular culture that just cry out to be made fun of. Sure the series is silly
but then again so is the general public’s obsession with illicit photographs,
fame and what is supposed to go on in the lives of celebrities. This series
reduces this craze to ridiculous levels and we can sit back and have a laugh or
two.
Jamie Kennedy has reached is level of fame with his appearances in such cult
hit flicks as the "Scream" trilogy and his hidden camera prank television series
‘The Jamie Kennedy Experiment". This put him in the perfect position for this
type of series. So many celebrities, higher up on the fame scale, are willing to
help poke fun at the very things that brought them their careers. It is somewhat
reassuring that these people are able to take some time out for a little self
deprecating humor and Kennedy is just the right guy to help make it happen.
Kennedy plays an alter ego here. He is approaching forty and wants to
reinvent himself. Since rap music is so popular that should be the perfect venue
for his new identity. Stu is the prototypical friend who lives on the coat tails
of his richer, more famous buddy. As the two seek their new career their
friendship is tested especially in the episode where Jamie gets a cover of a
magazine without Stu. Nothing is too sacred for the pair to take on. Even the
long standing trend of celebrity endorsements and commercials is given a proper
send up here.
MTV in association with their parent company Paramount Home Entertainment
provide a good value with this complete series DVD. The video was most likely
done with digital cameras giving a shoot and run feel to the show. The color
palette is over all good and consistent. The audio is in Dolby 2.0 with
reasonable channel separation but for the most part the sound field is centered.
For the DVD they just ported the audio directly from the series so it does
include all the beeps for stronger language. The extras are very well done. I
could help but to laugh at the full video of the Bob Saget song. Even though I
am aware of his more adult humor I was laughing out loud watching him try to act
the part of the bad boy. In the featurette "Lighting the Fuse" the pair are
interviewed by MTV with funny results. There are a lot of deleted and extended
scenes provided as well a some behind the scenes looks at the production and so
called finished songs. Unfortunately the complete album is no included. Sure
this is puerile but it is good for an old fashion laugh. While targeted for
younger audiences even the older crowd will get it.
Posted 10/30/06